7 things to know when outsourcing your UX

Veronica Vorobyova Article

If you are an in-house UX strategist or product manager bringing in an external UX research agency, you might be wondering how to get the most from the collaboration. We’ve found that companies don’t always know what to expect, what to request from a UX consultancy, or how to socialize the research within the company, and therefore might not be …

Using Empathy Mapping to Drive Design

Keren Flavell Webinar

We are delighted to be guests for an up-coming webinar hosted by the good people at Aging 2.0. TOPIC: “With, Not For” Designing Innovations in Aging through Empathy Mapping and Inclusive Design Teams NOVEMBER 15TH, 2016 – REGISTER FOR THE WEBINAR ON EVENTBRITE We have the ability to create experiences that are situationally appropriate and environmentally aware, regardless of age, …

5 Tips for Creating a UX Research RFP

Sean Dolan Article

Creating an effective Request for Proposal (RFP) for a UX Research project is challenging. This is true whether you have an internal research team in place and you’re looking to augment their efforts, or you’re starting from scratch. In either case, it’s important to understand what needs to be in the RFP (and what doesn’t), so you can find the …

Introduction to Rapid UX Research

Kelly Goto Article

User experience or ‘UX’ has finally hit mainstream for companies of all types and sizes. It’s the new corporate buzzword these days. There is a scrappy, almost desperate attempt by companies who’ve previously allowed these “just ok” experiences to survive who are finally being forced to put strategic focus (along with budgets and resources) to make focus on the entire …