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our work

gotoresearch has been a leader in UX strategy and research for over 20 years. We provide global businesses with the insight and strategies they need to learn, invest in the right ideas, and scale them with confidence.

Browse our case studies

UX Fellows Gesture StudyHow do gestures differ between cultures, and how will that influence using gestures to control electronics? gotoresearch undertook a global research study to find out.View Case Study
SonyMixed methods—from home visits to usability testing to digital diaries—let us connect Sony to real people, improving product design and business strategy.View Case Study
CoveredCA.com & HealthCare.govObserving real people submit applications for health insurance using the government-created portals led to actionable recommendations.View Case Study
Hyundaigotoresearch joined people during their daily drive to see how personal devices worked with their cars to envision the future of car technology.View Case Study

Check out our work at gotomedia or Contact us.

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gotoresearch
San Francisco, CA

UX Fellows

our global UX research partnership